The more you are effective to package your product, the more it will seem unique to the consumers and be easier to outperform your rivals, it really has the ability to accelerate sales and promotion of the product.
Packaging is the set of activities that comprises designing, evaluating, and producing packages to enclose and protect a product for safe distribution, storage, sale, and use.
In this sector, sample packaging plays many practical roles and functions as well related to marketing, sales, and brand awareness apart from researches on protecting the product during transportation and up to consume it.
Why is Packaging Important?
It is your packaging by which consumers identify your product that conveys right information in text, illustration, and other forms. A package containing your brand elements like logo, color, fonts etc. can also help new customers get acquainted with your brand and improve brand awareness.
Packaged products offer many exciting benefits like hygiene, minimizing food wastage, and easy distribution towards both the companies and the consumers that’s why you can see supermarket shelves are filled with packaged goods. But the packaging waste poses a serious threat to the environment of our planet.
Not only plastic as packaging material but also tin and glass take hundreds of years to fully decompose and make harm to the environment. It’s not like CEOs of giant Multinational Companies are unaware about all these but they don’t leave it just because of cost, convenience, and profit they don’t want to sacrifice.
How to Make Your Packaging Environment Friendly
Some people have always been striving to stop environmental degradation and coming up with innovative ideas to stop that and save our planet.
Here we are presenting some ideas on how you can make your packaging environmentally friendly that will not have any negative impact on nature.
1. Eco-friendly Plastic and Recycled Plastic:
Many plastic materials and tools that are used for various packaging purposes, like recyclable sachets are now available made from 100% recycled plastic. All kinds of shipping materials including drums, spill trays, and spill control pallets you can find and meet your needs without harming the environment.
As plastic takes hundreds of years to decompose into soil, it’s the best option a business should choose to use packaging from recycled materials rather than producing new plastic from petrochemical.
2. Packaging Using Organic Fabrics:
Plastic bags have become one of the prime objects that make the highest impact on the environment. Most of the businesses are currently using plastic bags for packaging their goods and reaching them to the consumers that end up contaminating the environment.
Fortunately, we have eco-friendly organic fabrics including hemp, organic or recycled cotton, tapioca, palm leaves that can be used as an alternative to plastic. They got decomposed within around 100 days that is pretty little time compared to plastic decomposition. It can be used for sachet packaging as well.
3. Foam Peanuts instead of Styrofoam:
Packing Peanuts is the closest thing that can replace Styrofoam. The latter item is something that is neither economically recyclable nor biodegradable, it only ends up in the environment and has negative impacts on marine life.
But the material is very handy for packaging fragile or sensitive products helping to prevent their movement and keep safe from the cushion against shocks. The harmful Styrofoam is being banned in many cities to help the environment remain safe from its impact.
4. Use the Cornstarch Packaging:
Eco-friendly packaging is not that hard nowadays. Another great option alternative to plastic is the cornstarch derived from the corn or maize plant that is usable in many contexts that have been relied upon for plastic for since long.
This packaging can be used from bottles to molded form and loose-fill packaging. It is emerging as a sustainable alternative to chemical based packaging. There are some drawbacks of this packaging too, you are advised to weigh both the sides of this great packaging option.
5. Mushroom Packaging:
It’s a wonderful alternative to plastic that can support smaller items and if you hear it for the first time, it may seem unbelievable to you that it is made from mushrooms. Cleaned and ground agricultural waste is used which then fused together by mycelium to produce this incredible packaging material.
The waste used in the production of this item is a pure agricultural waste that is not the source of any food for humans or animals. So you can avoid any controversy connected to the cornstarch packaging. The material decomposes at an incredible rate; some other reuse options are also available out there.
6. Use Recycled Cardboard and Paper:
Unsustainable sourcing of cardboard and paper materials can have a devastating impact on the environment if the materials used are sourced in an unsustainable manner. Fortunately, these items are some of the most recyclable packaging options available in the world.
Even if not recycled, they don’t harm the environment. To minimize the indirect impact of these materials and make them as eco-friendly as possible, a business should try to source post-consumer recycled paper and cardboard. A better option in certain circumstances is to choose the raw materials from sustainably managed forests.
7. Redesign Your Packaging:
It’s not possible for all the items though, many famous brands are identifying innovative ways to lessen the size or change the shape of their goods to minimize the need for packaging.
I studied, you will definitely find different ways to minimize packaging without leaving the original quality of the products.
Some Silver Shining
Most of the countries became concerned to stop environmental degradation following predictions from scientists’ predictions. The recent climate change scenarios made most of the people of the world worried about the existence of this planet.
Different treaties are being signed by world leaders to control environmental pollution and rapid change of climate. Businesses are also innovating ways to alter the production and marketing activities with ones that don’t harm the environment.
A simple decision to sacrifice a little portion of the profit and convenience can get us to leave a better world for the next generations.
The options discussed in this article can be taken seriously; industrial production of these packaging materials can minimize their cost and be used as an alternative to plastic and other harmful packaging practices.